Google Introduces Plugin “Site Kit” for WordPress

With the various SEO and Google Analytics plugins available for WordPress, Google just introduced their own plugin called “Site Kit” for webmasters. The plugin will allow users to access website information in Search Console, Analytics, AdSense, and PageSpeed Insights from the WordPress admin panel. If you want to easily understand about audience and revenue performance, the “Site Kit” is just an absolute.

With Site Kit installed, WordPress users can access unified insights and Google product capabilities directly from the WordPress admin panel. Where it is helpful, Site Kit will also provide deep links into Google products for advanced reports and product configuration capabilities.”

With Site Kit, you can get authoritative and up-to-date recommendations straight from Google. Site Kit will show main metrics and insights from four different Google products:

Search Console

Site Kit will show users on how Google systems discovered and furnish the page and give you an insight, along with the searched keywords.


With Site Kit users can navigate to a page on their website and click on the Site Kit button in the admin panel to see analytics or stats for that particular page.


AdSense income would now be able to be seen specifically from the WordPress dashboard. If the user’s website is earning low, it will give you moment suggestion to increase income continuously.

PageSpeed Insight

Since site speed is currently a positioning element, the PageSpeed Insight highlight will give website admins actionable tips to enhance a website’s performance for better search engine ranking.

Get Google Site Kit plugin for WordPress

Google hasn’t released the plugin for download yet as it’s still a work in progress. However, those who are interested can join the Beta program here. Google will release Site Kit to beta testers in early 2019.


Evolvement of Digital Marketing in Political Parties

As the election fire keeps rising for 2019, so does the momentum of political campaigning. Digital marketing is turning out to be a veritable help to politicians and political parties in India. It is the marketing tools and methodologies only which are catching the eyes of the voters. Many political parties are also organizing a crash courses to their series and data. They are especially taught how to interact with people and voter, how to participate in social media. It helps politicians to target audience at a less expenses.
We can take the example of Mr. Modi, he used social media platforms like: Facebook, Twitter, LinkedIn, and Google+ to promote Gujarat development. What made him hero? Direct communication with voters, answering their questions, taking suggestions and feedback.

So, what goes into the political campaign greeting?

Personal Branding

Everything starts with branding candidate name through official social media account. They keep promoting their name through these social media channels. This helps them to stay in news every single day.

Website Branding

A critical piece of the election campaign, where the candidates of the specific nation to have it prepared while going for the race. An official site is needed to promote digital marketing
For example: If we look at trumps website. It is well developed with bullet points, done a fantastic work to build a mark on citizens of America.

Social Media Integration

Political candidates uses social media platform to get the message out. They distribute their message through some creative content to reach bigger audience. The job of Social Media is that media organizations utilize their associations with get together with the general population who possess or have social media pages with a stunning following.

Targeting Audience

No one would deny that the political campaign greeting focused towards the youth. Youngsters who matured between 18 to 30, particularly 30 targeted in light of the fact that a large portion of the men in their mid-30’s were attempting to land their dream jobs.

Bulk SMS

In the political election campaign salutation, technology has an urgent influence due to it a pattern and most ground-breaking gadget on the earth at this moment.
For example,
Reminding the general population again and again about the Election Day is the most well-known technique utilized by the politicians these days.
However, one of the election campaigns In India sent a greeting text, which had Dekha hai Pahali bar, Ab Ki Baar Modi Sarkar, One one Lollipop, BJP is On the Top.


Cyber Attacks Types Information

When a hacker is attempting to hack an association, they won’t re-create the wheel except if they completely need to: They’ll draw upon a typical armory of attacks that are known to be exceptionally successful, for example, malware, phishing, or cross-site scripting (XSS).These are cyber-attacks that targets PC data frameworks, infrastructures, PC systems or PC gadgets, utilizing different strategies to take, modify or wreck information or information systems. Here’s a diagram of probably the most widely recognized types of cyber attacks seen today.


You’ve had a close call with malware. If you’ve ever seen an antivirus alert pop up on your screen, or if you’ve mistakenly clicked a malicious email attachment. Malware is a term used to describe harmful software, such as viruses and ransomware. Once a malware is installed in your computer, it can take control of your machine to screen your action and send it to assailant’s home base.


Phishing is the act of sending deceitful communications that seem to originate from a respectable source email. The objective is to take delicate information like Visa and login data or to introduce malware on the casualty’s machine. Phishing is an undeniably basic cyberthreat.

DOS (Denial-of-service) & DDOS (Distributed Denial-of-service)

When your website is flooded with the traffic you’ll over-burden the site’s server and it’ll be near incomprehensible for the site to serve up its content to visitors who are trying to get to it. This is the scenario of attack is DOS attack.When these Dos attacks are performed by multiple compromised devices at the same time this is known as DDOS attack.

SQL Injection Attack

SQL injection occurs by inserting customized queries into a server that uses SQL and cause the application to take malicious actions.This is particularly hazardous if the server stores private client data from the site, for example, charge card numbers, usernames and passwords, which are enticing and lucrative focuses for an attacker.

Cross- Site Scripting (XSS) Attack

Many Web applications contain vulnerabilities that enable attackers to utilize Cross Site Scripting (XSS) to distort a website. Thus attackers are frequently able to get victims who interface with these ill-conceived webpages to accidentally tap on a noxious content or capture login certifications.

What’s New At v2Web

Its a great initiative towards transforming India by Indian Railways to launch a web portal Rail Sahyog– a platform to encourage greater collaboration with Corporates and PSUs to revamp entire Indian Railway environment. The actions include the construction of toilets in circulating areas, free WiFi, provision of benches for senior citizens has also been added to the list

It’s been our pleasure to be a part for the designing and development of most honorable Portal from rail sahyog.


Related News
Piyush Goyal launches Rail Sahyog
Rail Sahyog- Portal for private firms to donate CSR funds
Rail Minister Piyush Goyal launches Rail Sahyog website for CSR in railways


Various Types of Malware- Their Symptoms, Prevention and Removal

Malware is a bit of terrible news wrapped up in programming. That is the bottom line. Malicious software coded with the purpose of harming user, a framework, or a system is just the same old thing, yet what’s terrifying is its proceeding with development into new and undetectable types of threats.Malware is a bit of terrible news wrapped up in programming. That is the bottom line. Malicious software coded with the purpose of harming user, a framework, or a system is just the same old thing, yet what’s terrifying is its proceeding with development into new and undetectable types of threats.This post will define several of the most common types of malware with their symptoms, prevention and removal.



A computer virus is the thing that the vast majority of the media and regular end-users call each malware program reported in the news. A virus is a type of malware that is capable of replicating itself and spreading to different PCs.Fortunately, most malware programs aren’t viruses. This is common to viruses that they are covert, making it difficult to identify their presence on a system without dedicated security programs called antivirus. Basically, they arrive uninvited, cover up in mystery and more often than not work in lack of clarity which makes them particularly hard to clean up. The best antivirus programs battle with doing it effectively and in many (if not most) cases will basically isolate or erase the infected file instead.



Worms have been around even longer than computer viruses, they design them to copy themselves. However, a worm is a standalone software that replicates without targeting and infecting specific records that are already present on a PC.Several other worms, including SQL Slammer and MS Blaster are planned to spread and do not attempt to change the systems that they go through.What makes an effective worm so devastating is its ability to spread without end-user action. Worms ordinarily show up through email and texts, and regularly limit themselves their activities to what they can achieve inside the application that moves them. They utilize a PC system to spread, depending on security disappointments on the target PC with a specific end goal to get to it, and erase information.


Trojan Horse

Trojans are currently thought to be the most dangerous of all malware. They are considered as the weapon of choice for hackers as they are designed to steal the financial information of a user. Trojans masquerade as legitimate programs, but they contain malicious instructions. Some deceptive kinds of Trojans really claim to remove the viruses in the system, but instead introduce viruses.Trojans are difficult to shield against for two reasons: They’re easy to compose and spread by deceiving end-users which a fix, firewall, and other customary guard can’t stop. Malware journalists draw out Trojans by the millions every month. Antimalware merchants attempt their best to battle Trojans, however there are an excessive number of marks to stay aware of.



A rootkit is a collection of software specifically designed to allow to allow malware that assembles data, into your system without being detected by security programs. Erasing a rootkit is difficult due to their stealthy operation. So, reinstalling the OS is often the only solution to get rid of such a progressed rootkit.Rootkit detection depends upon manual methods for example, observing computers behaviour for unpredictable action, signature scanning, and storage dump analysis. Its discovery and media attention presented users to considerably more genuine vulnerabilities.



Ransomware is a standout amongst the most progressive and always on the ascent nowadays. Ransomware has often crippled companies, hospitals, police departments, and even entire cities. It is a type of malware that blocks access to the data of a victim, threating to either publish it or delete it until a ransom is paid.The motive of ransomware is that it restricts user access to the computer either by encrypting files on the hard drive or securing the system and showing messages that are proposed to constrain the user to pay the malware maker to evacuate the limitations and recapture access to their computer.



Keylogger records every keystroke entry made on a computer and send it to the attacker. Keyloggers are not able of recording information that is typed using virtual keyboard or other input devices but however physical keyboards are in danger with this kind of malware. It is used for criminal purpose like capturing username, passwords, and financial information.



If you’re lucky, the only malware program you’ve come in contact with is adware, because it is the most lucrative and least harmful designed with the objective of displaying ads on your computer. Adware refers to any program that is supported by advertising, malicious adware typically demonstrates advertisements as popups and windows that can’t be shut.A common adware program examples include pop-up ads on websites and advertisements that are displayed by software.



Spyware- as the name suggest, is a software that constantly spies on you. Spyware is most often used by people who want to keep track internet activities in order to send adware. Of course, criminals can use spyware to log the keystrokes of victims and gain access to passwords or intellectual property without other partys knowledge.Adware and spyware programs are normally the easiest to remove, often because they aren’t nearly as nefarious in their intentions as different sorts of malware.


Malware Symptoms

Computers that are infected with malware can exhibit any of the following symptoms:

  • Increased CPU usage
  • Freezing or crashing
  • Modified or deleted files
  • Strange computer behaviour
  • Showing off strange or unknown files
  • Email being sent without the knowledge of user

Preventing and Removing Malware

Some malware cases require exceptional prevention and treatment strategies, however following these proposals will incredibly build a usre’s protection from an extensive variety of malware:

  • Install and run anti-malware and firewall software.
  • Keep software and operating system up to date with current vulnerability patches.
  • Be attentive while downloading files, attachments etc.
  • Always download software from the official link or from a trusted website.
  • Don’t tap on links in emails from unknown senders.
  • Try not to download and open email connections- unless you can verify the source.

5 Advantages of Angular.JS for Web Development

This is the era of ecommerce and internet and increasing number of companies are understanding the need to go online for promoting their business.This is the era of ecommerce and internet and increasing number of companies are understanding the need to go online for promoting their business. According to new survey there are almost 876 million websites all over the globe. However, there are a plenty of web development frameworks accessible. So, for web development developers will have to pick right framework.
Presently, Angular.JS has created a lot of buzz when it comes to enterprise application development. AngularJS has increased significant footing in the realm of web development in the past few years. Many enterprises are now starting to embrace AngularJS as a practical decision for new projects that are outside of the domain of greenfield improvement.
If you’re interested in AngularJS for your own purposes, here is why enterprises are embracing it for responsive web application development.

1) Augmented Security:

Many enterprises are worried that the presentation of new technology will also introduce new security holes to their IT infrastructure. Fortunately, this worry isn’t as impactful with regards to the Angular environment. Angular.JS uses web services or RESTful API as HTTPS interface to communicate with servers for presenting the data. Therefore, all an enterprise needs to do is follow the good security measures to secure an AngularJS application that you are already following.

2) Flawless Access Management:

Certainly, many enterprises are worried that when it comes to augmenting an application for the use of AngularJS is whether it can utilize existing security procedures to maintain the level-of-access restrictions as mandated by departmental guidelines. Fortunately, because of the adaptability of AngularJS, there are numerous choices that you can exploit to incorporate the current area frameworks into the security stream and login of the application.

3) Speed up the Development:

Responsive web app development takes time, but with Angular.js, developers wont require much time to code the entire application. The reason is two way data binding and data saving onto server can be done in few lines of code. Thus data binding is one of the most imposing features of the AngularJS Technology.

4) Convenient Testing:

During web development or after web development, testing the web performance, distinguishing any mistake and tending to the same is must for business development. Angular.JS provides support to both end-to- end and unit testing. The testing is made simple and adaptable at any development level.

5) Easy Collaboration:

Angular.JS allows for easy collaboration with other people. Angular.JS use MVC approach that enable developers to think in terms of object oriented design that are easy to learn and use for the vast majority of web developers

Why Should You Opt Node.js for Developing Customer Applications?

While Mobile apps have become essential for any business to improve their customer base, the most popular of all of them are the consumer applications. A company surely should invest in developing consumer apps as a reframed client maintenance approach. Consumer applications or the B2C applications are accessible through the application store and are intended for the utilization of the customers. These applications are developed with consumers point of view for a better and new contextualized consumer experience.

If you want to bank on your target audience and grow your business on a large-scale through easy online shopping experiences, then B2C applications can be the best option.

What helps in the development of a consumer app is Node.js that can attract more customers to your business through improved shopping experiences. Node.js has been used to build real-time web applications and fast networking tools that help big web sites run and scale. If you want to switch over to a new tried and well-tested platform then Node.js is a great press for development of mobile apps for your consumers. Consumer app development with Node.js can remodel your business application to a more approachable method and adapt a consumer app to give your audience a reliability.

So for what reason would you need to use Node.js?

The appropriate answer depends on your business objectives. If you are up to building a real-time or streaming web application with multiple concurrent connections (messaging apps, social media, multiplayer games, virtual terminal emulators, etc.) youll definitely profit by Node abilities, especially in terms of efficient performance and easier development processes.

Code re-use at every level: browser, back end & database

It uses a very common JavaScript language for building back-ends, a robust technology stack, has unlimited scalability and speed, rich ecosystem, strong corporate support, and an easy learning curve.

Reduced Time to Market

Audience needs an application that fulfills their consumer needs. You already got into the market by word of mouth when you build an app that your consumer can interact through. Also, Companies like PayPal shifted away from obsolete mindsetand made its prosperity through the selection of Node.js to build up their consumer application

Lesser Expenses or Investments Needed

A consumer app development using this environment would be easier and cost effective as you are not required to hire extra resources for the building the application. Hence, your total expenditure or investments in developing a B2C app shall be cut down drastically.

Better Customer Support through Live-Chats and Instant Messaging

All your customer needs is somebody to go to them as right on time as they would when be able to the customer is confronting an issue. Moreover, it is very much required to provide them with a better customer support through implementation of chat option. Hence, with chat options powered by node.js in your b2c app, you can boost up consumer experiences, improve your brands support services and also get leads at times.

Everything About G Suite

What is G Suite?

A cloud-based collaboration of Gmail and Google apps, created especially for your Business. You can now easily operate all your business files from one place and share it with your teammates.

Connect: Connect with your team members via Gmail, Shareable calendar, Google+, and Hangout meets.
Create: Create all your business files from one place using Docs, Sheets, Forms, slides, sites, keep and jam board.
Access: Save all your Business files on Google Drive and access these files from any device i.e. Phone, Tablet or Laptop.
Control: Have a firm control over your Business with Admin and Vault.

Show off to your customers with professional email address as xyz@yourcompany
Safe & Secure: Automatic backups protect all your Business data.
A lot more than just email: Get 30 Gb of storage, file sharing, 24/7 offline support.
Merge Documents, spreadsheets & presentation across devices.
Host an HD video conferencing from anywhere.

G Suite is available at INR 1250 + 14 days free trial.

3 steps to setup your G Suite Account:
Sign up for your free trial.
Easily set up your apps.
Migrate smoothly from Microsoft Exchange or IBM to G Suite.

How HTTPS technology is safer than HTTP?

HTTP is abbreviated form of hypertext transfer protocol while HTTPS stands for hypertext transfer protocol secure. Hypertext transfer protocol is a set of rules that are to be followed so as to transfer files or information over the world wide network. These days many issues like unethical hacking, viruses etc hack or access the information before it reaches the receiver from the server, to avoid these problems and for maintaining a more secure protocol is used these days which is known as HTTPS. HTTPS is more safer than HTTP.

During a transfer using the HTTPS the computers communicating mutually agree on a code, and any information shared between them is first converted into this code so that no in between can access them or understand the information. This technology has made online transactions and online way more safer than before. With the coming of HTTP all your information is safe and your information cannot be stolen. HTTP uses a secure socket layer (SSL) or transfer layer security( TSL) for the exchange of data.

Working of the HTTP and HTTPS

In the initial days, it was the responsibility of the network administrators to figure out the ways in which the information or the data will be shared over the internet.the communicating devices used the HTTP protocol for exchanging information, but here a third party which was not supposed to access the information could access it in between as everyone was aware of the information exchange procedure, and intercepting was easy. So the need for a more secure protocol was felt and thus HTTPS was developed. In HTTPS protocol the administrators agreed mutually upon a relatively secure procedure for information exchanged.. The security of HTTPS is dependent on SSL that is a secure socket layer. This SSL Certificate encrypts the data. Here the communicating devices agreed upon a certain code and all the information was translated into that code which looked like random character strings and no third party could interpret the code thus the exchange was secure.

This method of encryption and exchange of information it is called HyperText Transfer Protocol Secure (HTTPS).

With HTTPS if any third party open the message, it wouldnt be able to interpret the actual meaning of the message or the information. Only the communicating devices who knew the “code,” can decode the message.

The encoding and decoding is done by the communicating devices itself. This is done with a SSL certificate which contains the character strings that form the secret codes.

The communicating devices public key is contained in the SSL certificate. The computer owners share the public keys which may be needed encrypt messages online.. The private key is not shared with anyone while the public key is shared with anyone who needs it.

The security during the transfer using the HTTPS protocol is known as the Secure Sockets Layer (SSL) or Transport Layer Security (TLS).

This way the information we share is protected against any unethical use by anyone else.